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FoundationCraft™

Website essentials for launching your practice

PracticeCraft™

Complete practice management systems

Programs & Education

ProgramCraft™

Guided journeys for your clients

AcademyCraft™

Courses and professional training

Organizations

CollectiveCraft™

Infrastructure for professional associations

Support

Maintenance & Support

Ongoing technical support packages

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Solutions
SOLUTIONS FOR:
Health & Wellness Coaches
Mental Health Practitioners
Medical Practitioners
Nutritionists & Dietitians
Physiotherapists & Sports Medicine
Alternative & Complementary Medicine
Multi-Provider Clinics
Medical Writers & Health Content Creators
Professional Associations & Institutes
Digital Health & Health Tech Startups
Health & Wellness Coaches

Guiding lifestyle transformations and behavior change requires professional infrastructure—booking systems for coaching sessions, structured programs clients follow between meetings, and accountability tools that support lasting change.

Health Coaches
Wellness Coaches
Lifestyle Coaches
Nutrition Coaches
Holistic Practitioners
Mental Health Practitioners

Therapy and mental health support demand secure, confidential systems. From encrypted sessions to clinical documentation, the infrastructure needs to protect client privacy while supporting efficient practice operations.

Therapists
Counselors
Psychologists
Mental Health Coaches
Social Workers
Medical Practitioners

Progressive medical practices demand tailored infrastructure—platforms for functional protocols, integrative care coordination, personalized treatment plans, lifestyle interventions, and holistic approaches that prioritize deep patient relationships and comprehensive care.

Primary Care
Lifestyle Medicine
Integrative Medicine
Functional Medicine
Longevity Medicine
Women's Health
Nutritionists and Dietitians

Nutrition counseling involves meal planning, food logging, and dietary interventions that span weeks or months. Efficient systems make it easier to create plans, track client progress, and adjust recommendations.

Registered Dietitians
Nutritionists
Sports Nutritionists
Culinary Educators
Physiotherapists and Sports Medicine

Rehabilitation and return-to-activity protocols require systematic exercise prescription, progress monitoring, and patient education. The right infrastructure tracks compliance, adjusts programs, and supports recovery.

Physiotherapists
Physical Therapists
Sports Medicine
Rehabilitation Specialists
Athletic Trainers
Alternative and Complementary Therapies

Holistic therapies and mind-body practices need systems for appointment booking, treatment tracking, package management, and client records that respect these healing modalities.

Mindfulness Instructors
Yoga Teachers
Acupuncturists
Naturopathic Doctors
Massage Therapists
TCM
Art & Music Therapists
Multi-Provider Clinics

Coordinating multiple practitioners means managing team schedules, sharing documentation, and delivering unified patient experiences. Infrastructure should work for the entire clinic, not just individual providers.

Family Medicine Clinics
Specialty Clinics
Integrative Health Clinics
Wellness Centers
Allied Health Teams
Professional Associations and Institutes

Members expect organized infrastructure—directories, events, resources, CE tracking, and community spaces. Professional associations need systems that reflect their legitimacy and serve their collective.

Nonprofit Organizations
Medical Societies
Professional Associations
Training Institutes
Research Organizations
Charities and Foundations
Digital Health & Health Tech

Health technology companies building apps, platforms, and software solutions need infrastructure that communicates value to multiple stakeholders—patients, providers, payers, and partners. From clinical evidence to user education, digital health products require specialized positioning.

Digital Therapeutics (DTx)
Telehealth Platforms
Wellness Apps
Health Tech SaaS
Care Coordination
Patient Engagement
Medical Writers & Health Content Creators

Building authority in health communication requires multi-channel presence—blog platforms for long-form content, podcast systems for audio storytelling, social media tools for community engagement, and portfolio sites that showcase your body of work and expertise.

Health Communications
Medical Writing
Health Bloggers
Patient Education
Research Writing
Health Journalism
Medical Education
Healthcare Advertising
Medical Content Creators
Resources
RESOURCES TO DIVE DEEPER:
Blog

Articles and stories about best practices and real world cases. Web design for healthcare, digital health, e-learning, health communication, and more.

Quiz

Find out what is possible for your practice or field by filling out a few questions!

Tech Stack

Complete list of the tools and platforms we use, tips to help you choose the ones that suit your practice best, affiliate partners, and workflows.

Frequently Asked Questions

Complete list of the tools and platforms we use, tips to help you choose the ones that suit your practice best, affiliate partners, and workflows.

For Technical Teams

See our full technical specifications list

Showcases for Inspiration

A Lifestyle Medicine digital practice

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A gut health program

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See all showcases
About
GET TO KNOW US:
Institutional

Learn more about Healthcare Craft

Philosophy & Approach

Understand our methodology and principles, how we operate and what we are all about

Our Founder & Designer

Meet Dr. Elaine Barretto, the brains and hands behind our services

Our Process

Dive deeper into all the details of our process, from timeline to deliverables, pre-requirements, and add-ons

Our Brand

The story behind our identity, our logo, color palette, design choices, and our brand style guide

From our blog

How Healthcare Craft came to be

The stories that motivated the creation of the company

Read more
Our founder's personal journey

A tour inside Elaine's career, health journey, passions and personality

Read more
Visit our blog
Clients LoginContact

Foundation & Web Presence

Essential pages, navigation, design elements, and forms that create your professional web presence, publish content, and ensure fast, accessible performance for all visitors.

Website Core FeaturesContent Management FeaturesAccessibility FeaturesPerformance & Technical Features
Back to the full list >

Website Core Features

Essential pages, navigation, design elements, and forms that create your professional web presence and capture client information.

Site Structure & Pages

Navigation & UX

Design & Branding

Forms & Data Collection

404 error page custom

Branded helpful page when visitors land on broken links

About/bio page

Share your story credentials and approach to build trust with potential clients

Accessibility statement

Demonstrate commitment to inclusive web design

Blog/articles section

Share expertise and improve SEO with regular content

Case studies page

Detailed client transformation stories with before/after

Coming soon/maintenance mode page

Professional placeholder during site updates or pre-launch

Contact page with form

Easy way for potential clients to reach you with inquiry form

Custom homepage design

Professionally designed homepage tailored to your practice brand and services

FAQ page

Answer common questions to reduce inquiry volume and build trust

Individual provider profile pages

Dedicated page for each provider with bio credentials and booking

Individual service detail pages

Detailed page for each service with pricing process and booking

Package comparison table

Side-by-side comparison of different service packages

Pricing page

Clear transparent pricing for your services and packages

Privacy policy page

Legal requirement explaining how you handle client data

Resource library/downloads page

Offer valuable downloads guides and resources to visitors

Services overview page

Comprehensive listing of all services you offer

Sitemap XML

Help search engines discover and index all your pages

Team/provider directory

Showcase multiple providers with their specialties and credentials

Terms of service page

Legal agreement outlining service terms and conditions

Testimonials/reviews page

Showcase client success stories and social proof

Back to top button

Quick way to return to page top on long pages

Breadcrumb navigation

Show users their location within site hierarchy

Footer navigation

Secondary navigation links in website footer

Internal site search

Powerful search across all pages and content

Mega menu

Multi-column dropdown menu for complex site structures

Mobile hamburger menu

Mobile-optimized collapsible navigation menu

Primary navigation menu

Main menu for easy site navigation across all devices

Search functionality

Allow visitors to search your website content

Sticky header

Navigation that stays visible as users scroll down page

Table of contents

Clickable outline for long content pages

Animation effects

Subtle animations to enhance user experience

Brand style guide compliance

Design that matches your existing brand guidelines

Custom color scheme

Brand colors applied consistently across site

Custom illustrations

Original illustrations that reflect your brand

Dark mode option

Alternative dark color scheme for user preference

Desktop optimization

Optimized for large screens and desktop displays

Favicon

Small icon that appears in browser tabs

High contrast mode

Enhanced accessibility with increased color contrast

Icon library integration

Professional icons throughout your site

Image galleries

Beautiful photo galleries for showcasing work

Loading animations

Professional loading indicators

Logo integration

Your logo professionally integrated throughout site

Micro-interactions

Small interactive details that delight users

Mobile-responsive design

Optimized display on all mobile devices

Parallax scrolling effects

Modern scrolling effects for visual interest

Tablet optimization

Perfect display on iPad and tablet devices

Typography system

Professional font pairings and hierarchy

Video backgrounds

Engaging video backgrounds on hero sections

Application forms

Structured forms for program applications

Auto-responder emails

Automatic confirmation emails after form submission

Booking request forms

Form-based booking alternative to calendar

Conditional logic forms

Show/hide fields based on previous answers

Consent forms

Digital consent and agreement forms

Contact form

Basic contact form with email notifications

Feedback forms

Quick feedback collection after services

File upload fields

Allow clients to upload documents or images

Form analytics

Track form completion rates and drop-off points

Form data export

Export form submissions to CSV or spreadsheet

Form submission notifications

Email alerts when forms are submitted

Form validation

Real-time field validation and error messages

GDPR-compliant data collection

Data collection following GDPR requirements

Health history forms

Detailed medical background questionnaires

Intake questionnaires

Comprehensive health history forms

Lead magnet opt-in forms

Forms offering free resources for email capture

Multi-step forms

Break long forms into manageable steps

Newsletter signup

Simple email list subscription form

Quiz/assessment forms

Interactive quizzes for engagement and lead generation

Referral forms

Easy way for clients to refer others

SPAM protection reCAPTCHA

Prevent bot submissions with CAPTCHA

Survey forms

Collect feedback and insights from clients

Waitlist signup forms

Collect interest for full programs or services

Content Management Features

Publishing tools for blogs, resources, and media to share your expertise and provide value to visitors

Blog & Articles

Resource Library

Media Management

Audio embedding in posts

Embed audio players in posts

Author attribution

Credit authors on posts

Blog homepage

Main blog landing page

Blog post templates

Pre-designed blog post layouts

Category organization

Organize posts by category

Comment moderation

Approve comments before publishing

Draft/publish workflow

Save drafts before publishing

Email notification for new posts

Notify subscribers of new posts

Featured images

Hero images for blog posts

Guest post capability

Allow guest contributors

Image galleries in posts

Multiple images within posts

Multi-author support

Multiple people can publish posts

Post comments

Allow reader comments on posts

Post scheduling

Schedule posts to publish later

RSS feed

Syndicate blog content via RSS

Related posts suggestions

Show related content after posts

Social sharing buttons

Share posts on social media

Tag system

Tag posts for better discovery

Video embedding in posts

Embed videos in blog posts

Download tracking

See who downloads what resources

Downloadable guides/PDFs

Offer PDF resources for download

Exercise videos

Video demonstrations of exercises

Infographics

Visual educational graphics

Meditation audios

Guided meditation recordings

Member-only resources

Restrict resources to members only

Password-protected resources

Additional security for sensitive resources

Recipes

Share recipes with clients

Research papers/studies

Share relevant research

Resource categories/tags

Organize resources by topic

Resource ratings

Allow users to rate resources

Resource search

Search resource library

Resource version control

Track and manage resource versions

Templates/worksheets

Provide fillable templates

Toolkits

Comprehensive resource packages

Alt text for accessibility

Add descriptive alt text to images

Audio hosting integration

Host and stream audio files

Caption management

Add captions to images and videos

Image lazy loading

Load images as user scrolls

Image optimization

Automatically optimize images for web

Media CDN integration

Deliver media via content delivery network

Media library organization

Organize uploaded media files

Podcast embedding

Embed podcast players

Video hosting integration Vimeo YouTube

Embed videos from hosting platforms

Accessibility Features

Inclusive design ensuring your website works for all visitors including those using assistive technologies

Accessibility Features

ARIA labels

Accessibility labels for elements

Accessible forms

Forms work with assistive tech

Accessible tables

Tables work with screen readers

Alt text for images

Describe images for screen readers

Audio descriptions

Describe visual elements in audio

Captions for videos

Subtitles for video content

Color contrast compliance

Readable text color contrast

Content structure headings

Proper heading hierarchy

Error identification

Clear error messages

Focus indicators

Visible keyboard focus

Form labels

Clear form field labels

Keyboard navigation

Navigate without mouse

Language declaration

Declare page language

Multi-language support

Multiple language versions

Resizable text

Allow text size adjustment

Screen reader compatibility

Works with assistive technology

Skip to content link

Jump to main content

Text spacing options

Adjust line and letter spacing

Transcript for videos

Text version of video content

WCAG 2.1 AA compliance

Meet accessibility standards

Performance & Technical Features

Speed optimization, technical infrastructure, and cross-device compatibility for fast, reliable access

Performance Optimization

Technical Features

Browser & Device Support

Async loading

Non-blocking resource loading

Browser caching

Cache files in browser

CDN integration

Global content delivery

Code splitting

Load only necessary code

Critical CSS

Prioritize above-fold styles

Database optimization

Optimize database queries

Eliminate render-blocking resources

Speed up initial render

GZIP compression

Compress transferred data

Image optimization/compression

Reduce image file sizes

Lazy loading images

Load images as needed

Minification CSS JS

Compress code files

Page caching

Speed up page loads

Reduce redirects

Minimize redirect chains

Web font optimization

Optimize font loading

API access

Programmatic access

Code repository

Store code in repository

Custom code injection

Add custom code

Custom domain setup

Use your own domain name

DNS management

Manage domain settings

Development environment

Separate dev environment

Email forwarding

Forward emails from domain

Professional email accounts

Email at your domain

Staging environment

Test changes before going live

Subdomain creation

Create subdomains

Third-party script management

Manage external scripts

Version control

Track code changes

Webhook support

Real-time event notifications

App-like experience

Native app feel

Cross-browser compatibility

Works on all browsers

Mobile browser support

Works on mobile browsers

Offline functionality

Work without internet

Progressive Web App PWA capability

App-like web experience

Tablet optimization

Optimized for tablets

Questions About Features?

We're here to help you find the right solution for your practice.
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